Ultimate  Sun Protection Cream

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SHISEIDO

Ultimate Sun Protection Cream

Protecting skin from harmful environmental factors is the key to maintaining a... healthy and beautiful look. UV rays accelerate visible aging not only when skin faces intense summer rays, but also when it has cumulative exposure to weaker rays. Sun, dryness and pollutants all stress the skin's cell functions and impact its DNA. Building on more than a century of breakthroughs in skincare, Shiseido delivers scientifically advanced solutions for sun protection. Shiseido UV Protectors fuse innovative sunscreen technology with protective and stress-responsive skincare, so you can confidently enjoy spending time outdoors. 360° protection Exclusive SuperVeil-UV 360™ technology creates a UV-protective veil that adheres evenly to skin's microscopic contours. The veil helps prevent UV rays from reaching deep within, providing effective protection. When you get wet. the veil of protection gets even stronger.* The exclusive WetForce technology binds with the minerals in sweat and water, activating additional power in the protective veil.* * To activate WetForce technology, expose the applied area to water for 15 minutes or  sweat for 30 minutes. SPF (Sun Protection Factor) shows protection against UVB rays, the rays causing sunburn. A higher number equals higher protection. Broad Spectrum provides protection from both ultraviolet A (UVA) and ultraviolet B (UVB) rays. UVA rays cause photo-aging, while UVB rays cause sunburn. More

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Item No. 1011447140

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  • 50mL

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