Prime. Line. Shine.
SHISEIDO Makeup shines outside the lines for Spring 2020 with two innovative lip product launches and new eye-catching shades of the brand’s cult-favorite ModernMatte PowderLipstick.
New Shimmer GelGloss
A highly reflective, sheer gloss with transparent color for a mirror-like crystalline finish.
Weightless and non-sticky, this ultra-sensorial gloss infused with shea butter instantly hydrates and provides 12 hours of lasting moisture. Reflective pearls and highly refractive oils deliver a crystalline finish that won’t feather or bleed.
New LipLiner InkDuo
2-in-1 Primer and Lip Liner
with 8 hour wear.
On one end is a clear, weightless primer that protects and smooths lips without leaving behind a slippery finish. The other end features an ultra-slim pencil that propels and repels without ever having to be sharpened.
Unlike most matte lip products, this formula offers the comfort of a balm by melting and transforming into an ultra-thin powder that envelops lips in creamy, opaque color. The matte finish absorbs light rather than refracting it, giving these statement-making shades more richness and depth.