Shape  Your Expression. Shape  Your Expression.

Shape Your Expression.

LipLiner InkDuo Prime and Line


Shimmer GelGloss Reimagine Shine


Prime. Line. Shine.

SHISEIDO Makeup shines outside the lines for Spring 2020 with two innovative lip product launches and new eye-catching shades of the brand’s cult-favorite ModernMatte PowderLipstick.

Shimmer GelGloss

A highly reflective, sheer gloss with transparent color for a mirror-like crystalline finish.

Weightless and non-sticky, this ultra-sensorial gloss infused with shea butter instantly hydrates and provides 12 hours of lasting moisture. Reflective pearls and highly refractive oils deliver a crystalline finish that won’t feather or bleed.

LipLiner InkDuo

2-in-1 Primer and Lip Liner
with 8 hour wear.

On one end is a clear, weightless primer that protects and smooths lips without leaving behind a slippery finish. The other end features an ultra-slim pencil that propels and repels without ever having to be sharpened.

ModernMatte PowderLipstick

High pigment,
matte finish.

Unlike most matte lip products, this formula offers the comfort of a balm by melting and transforming into an ultra-thin powder that envelops lips in creamy, opaque color. The matte finish absorbs light rather than refracting it, giving these statement-making shades more richness and depth.